PEPSI MAX Beatbox Bus Stations

Pepsi Max Beatbox Bus Stations campaign transformed regular bus stops into interactive musical experiences. commuters activated the beatbox by sitting or standing in different areas of the shelter. Each new position triggered additional layers of beats and sounds, allowing people to collaboratively build a full song through their movements.

This innovative installation turned an everyday waiting experience into a fun, engaging activity, aligning with Pepsi Max’s message of unexpected excitement and youthful energy, while also encouraging social interaction and spreading organically on social media.