Shame or Glory wins gold sabre award

We’re excited to share that SodaStream’s “Shame or Glory” campaign has taken home the prestigious Gold SABRE Award!

Produced by us as part of the F**K Plastic Bottles series, this Game of Thrones-inspired campaign made waves globally, taking a fearless stance against plastic pollution.

Winning this award reinforces the impact of bold storytelling and courageous marketing in driving real environmental change.

F**K Plastic Bottles