PUMA Loves Urban – Pilpeled Capsule Collection

To continue the PUMA Loves Urban concept, connecting Puma with the young hipster crowd and shifting brand perception that began with Urban Ping Pong, this collection is straight-up Tel Aviv street fashion history - the moment Puma and global street artist Pilpeled came together for an intergalactic capsule that took style to a whole new dimension.

Pilpeled brought his jungle-flavored twist to Puma’s iconic ‘70s jacket.

The PILPELED X PUMA drop was limited to 500 pieces, celebrated with a wild party at Cat&Dog, featuring the city's hottest musicians. The collection made waves, landing in Time Out, Walla Fashion, Hype & Genius - total streetwear legend status.